Google is the #1 search engine which is why running PPC ads on the Google search network is a no brainer if you are looking to invest in PPC advertising.
PPC advertising delivers instant traffic by placing you at top positions on search engines. With Google accounting for two-thirds of all US searches, AdWords remains the most effective PPC advertising vehicle. It not only places your site in prominent view of searchers, but AdWords enrollment also provides you with the ability to accurately test keywords, complementing your existing SEO strategies.
AdWords Management Services
Using Google AdWords, you can put your message in front of target audience members exactly when they are looking for the products or services that you offer. An advertiser is able to determine how much they are willing to spend by specifying a maximum bid amount and this amount can be changed at any time. There is no minimum spend required. The standard pricing model is cost per click (CPC) so an advertiser only pays when someone clicks on their ad and visits their website.
Your PPCYogi dedicated PPC Specialist is Google AdWords certified. In order to be Google AdWords certified, an individual must pass a rigorous exam each year which means that it’s necessary to review updated study materials that include the newest features of AdWords available, features that the basic AdWords user might not know about. A certified Google AdWords PPC Specialist has more tools in their arsenal to help clients get the most out of their PPC campaign.
What’s included in PPCYogi Professional PPC Management Services?
- Keyword Discovery and Selection
- Ad Text Creation
- Help with Optimizing Landing Pages
- Conversion Tracking
- Call Tracking
- Call Generation
- Ad Submission
- PPC Monitoring
- PPC Cost Management
- Campaign Improvement Modification
- Competitive Research